The Beauty of Brevity

Nike and Weiden & Kennedy : the stuff advertising dreams are made of. 

The Buzz Begins!!

After a long lull, the NUS MBA Marketing club is buzzing again! All through our first semester, we've been watching the Fin Club run amock, conducting talks, quizzes and what not. If that wasn't enough, we had a new club, the Social Impact Club being launched with all the fanfare, while we marketers, notorious for our cacophony, were sitting silent on the sidelines, hoping for some signs of life in our club! 

It all changed on a fateful Tuesday evening when a we, a group of over-enthusiastic Marketers met to discuss "killer" ideas for the next semester. Somehow, ideas seem to have a queer way of degenerating into chaos. The meeting had so many ideas being thrown left, right and center (including the ones which had more to do with the women's club) that I was glad we didn't end up killing each other! Order returned (though momentarily) when people were asked to take ownership of some of the good ideas and turn them into reality. 

Some of us would have expected that all the enthusiasm would die down within a week and people would forget about the club and get on with their boring lives. Well, part of the excitement did temper down (thank goodness!), but it seems that a lot of positive energy has emerged over the week with people actually beginning to work on their parts. As we sat down again to discuss the progress for the week, a realization struck that the current cohort can achieve a lot through the coming months. I'm glad to break this newz to all that Professor Prem Shamdasani has agreed to be the faculty mentor of our club. Our Marketing Club will have a website soon. We too will have movies, talks (I hope) and quizzes which will be a learning as well as fun experience for all of us. This blog is a small beginning, I hope we'll have active contributions from all the members (to this blog as well as other activities).